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Meet
AirSENCE is an advanced, affordable Continuous Ambient Air Quality Micro-Monitoring Station (caaqMMS) that collects real-time air quality data with high spatial resolution.
It measures pollutants such as NO, NO2, CO, CO2, O3, SO2, VOCs, PM (PM10, PM2.5, PM1), and more, along with environmental factors like temperature and humidity. The compact, IP65-rated station can be easily deployed in various configurations, including dust analysis and full air quality monitoring.
AirSENCE’s data shows strong correlation with reference equipment, offering a reliable solution for applications in smart cities and air quality research.
Problem They’re Solving
AUG identified the growing need for affordable, reliable air quality monitoring with high-resolution data. AirSENCE addresses the limitations of traditional monitoring stations, such as cost, coverage, and real-time data availability, offering accurate pollution measurements at a more accessible price.
It tracks a wide range of pollutants and provides real-time data via a web-based cloud application. Easily integrated into Smart-City infrastructure, AirSENCE monitors pollution from traffic, industry, construction, airports, and more.
As pollution and climate change concerns rise, AirSENCE meets the increasing demand for high-quality air quality data.
Where They Are Headed
AirSENCE is a recognized industry leader, seeking capital to strengthen and expand its market position. The goal is to capture 20% of the global market within 5 to 10 years by leveraging its current reputation and industry presence in the following way:
1. Aggressively increasing our distribution network across the globe
2. Boost global advertising and marketing campaigns to increase market share
3. Leveraging AUG’s existing customer base to expand into the defense sector; and
4. Expand in new markets, including automotive, maritime, real estate, and consumer applications
Opportunity Highlights
- AirSENCE is an AUG Product developed using military-grade technology and backed by AUG’s 38 years of experience in signal processing.
- AirSENCE’s on-board data processing enables operation in remote areas with low connectivity while protecting customer data integrity.
- AirSENCE’s proprietary, self-adjusting algorithms eliminate calibration needs and ensure optimal performance in all meteorological conditions, from -40 to +50°C, including rain, snow, humidity, and dryness.
- AirSENCE leverages AUG’s defence expertise to gain exposure to markets unavailable to competitors.
Management Team
George Lampropoulos, President and CEO
Dr. Lampropoulos is the owner and President of A.U.G. Signals Ltd., which he founded in 1986, overseeing its growth and success in communications and signal processing. He has led over 350 industrial research projects and developed international alliances in environmental applications, with products in over 80 countries. A Fellow of the Canadian Academy of Engineering and recipient of the Queen Elizabeth II Diamond Jubilee Medal, Dr. Lampropoulos is also the founder of Photonics North and has contributed significantly to Canada’s defense and scientific communities.
Xia Liu, Director of Intelligent Systems
Ms. Xia Liu (PMP) has been with AUG since 2002, specializing in software architecture design, artificial intelligence, machine learning, and GUI development. With over 15 years of experience, she has successfully managed multi-million-dollar, award-winning projects involving government, industry, and academia partners. Ms. Liu has been a key contributor to AUG’s long-term success.
Abir Mukherjee, Director of Product Engineering
Mr. Abir Mukherjee is a technology professional with over 15 years of experience in developing automated decision support systems using sensors and data analytics. He has expertise in managing product lifecycles, creating technology roadmaps, leading multidisciplinary teams, and delivering end-to-end solutions across embedded, desktop, and web/cloud-based platforms. Mr. Mukherjee has successfully completed projects in defense, public safety, transportation, and cleantech.
Gurivi Polakala, Manager, Business Strategy and Partnerships
Mr. Gurivi Polakala is a results-driven business leader with over 11 years of experience in B2B and B2G sectors, specializing in strategic business development, partnership management, and client success. He has expertise in commercializing innovative products, managing large-scale SaaS implementations, and delivering complex projects across industries such as banking, telecommunications, and cleantech. With a consultative approach, Mr. Polakala has worked with Fortune 500 companies, government entities, and startups, and holds certifications in Google Analytics, HubSpot, and cloud technologies.
Key Metrics
- Market is estimated at $6.6 billion USD globally and estimated to reach $13.2B by 2033, with North America accounting for 32% of this market.
- AirSENCE is currently deployed in 23 countries across 5 continents
- New Products Launch (AirSENCE New Dust-Watch and AirSENCE Portable)
- Sold over 700 devices globally
Milestones
- 2014 - Inception
- 2017 - Smart city deployments in Toronto & Mississauga
- 2024 - Accuracy Validation from South Coast Air Quality Management District (AQMD)
- 2024 - Deployments in 5 Continents and Highest Annual Revenue
- 2025 - AirSENCE Portable Launch
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